VOLKSWAGEN GROUP RUSSIA
OLYMPIC TORCH RELAY
To support the Olympic Movement, Volkswagen factory employees took part in the All-Russian Olympic Torch Relay 
CLIENT
Volkswagen Group Russia
VENUE
Kaluga, Volkswagen factory
DATE
2014
GUESTS
Volkswagen factory management and employees
To support the Olympic Movement, Volkswagen factory employees took part in the All-Russian Olympic Torch Relay. LYRA Agency developed and implemented a rich show program. The factory management carried the Olympic torch through the territory of the enterprise, after which the participants were offered an exciting show featuring the popular Russian band Umaturman.

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