BMW GROUP RUSSIA
BMW DEALER CONFERENCE
An annual dealer conference
CLIENT
BMW Group Russia
VENUE
Radisson Royal Hotel
DATE
April 28-29, 2011
GUESTS
200 people — heads of dealership centers, company’s executives

For the BMW Group Russia Dealer Conference, we came up with a design concept for a common space and thematic zones, and also prepared some gifts. The solution was in strict accordance with the brand’s visual aesthetics and successfully harmonized with the classical architecture of Radisson Royal Moscow Hotel. The highlight of the event was an elegant installation of a BMW 6 series convertible on the podium in the hotel lobby.


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